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Apr 29, 2024
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Undergraduate Catalog 2019-20 [ARCHIVED CATALOG]
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ART 3221 - Graphic Design: Visual Branding3 cr
Cross-listed with COM 3221
This course teaches the development of visual branding, a system for communicating an organization's unique story. Students will pursue both project based and holistic approaches to visual research and information gathering, concept generation, design, and implementation. Students will gain an understanding of the history of logos, iconography, wordmarks, typography, and vision books.
Prerequisite: ART 2221
Fee $50
Periodically
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