
Bachelor of Science graduates in Communication will be aware of the nature of the communication enterprise:
- as a force in shaping social, economic, and political structure;
- from ethical and ideological perspectives;
- from global and national perspectives.
Graduates will also be able to:
- research and analyze material;
- write well;
- competently use chosen technological media;
- produce material of high quality in at least one medium;
- work collaboratively;
- make sound choices in the design and meaning of their messages and productions.
Finally, graduates will have:
- the ability to think independently and critically;
- the flexibility necessary to adapt to rapid changes in the field;
- an understanding of the need to balance and evaluate personal, organizational, and public concerns in the process of creative production.